A reflection from the founder of Elevate Finance Partners
In my last post, I asked a question I’ve been sitting with for a while: what is the return on investing in women?
I didn’t have a tidy answer then. I’m not sure I have a tidy one now. But I have a story, and I think the story answers it better than a formula ever could.
I stepped out. I persevered. I opened my heart. I met two women.
And I realised that perhaps this journey isn’t about building a crowd. It’s about becoming the woman who is willing to keep showing up.
Perhaps My Name Was Preparing Me for This
My name is Nomzamo.
One of the meanings associated with my name speaks to perseverance, endeavour, striving, being one who keeps trying through trials and difficult seasons.
She who strives.
I’ll be honest, I didn’t always love my name. There were years I felt it wasn’t quite meant for me, that it carried a weight I hadn’t chosen and didn’t fully understand. But hearing that meaning again, mother of all endeavours, mother of all attempts, has a way of reassuring me now in a season where I need it most.
Striving isn’t always about pushing harder until you achieve the thing you wanted. Sometimes striving means having the courage to begin. Sometimes it means showing up when you don’t know who will show up with you. Sometimes it means trying something new without knowing exactly where it will lead.
And sometimes it means being willing to discover that the journey you thought you were building for everyone else might actually be teaching you something first.
I didn’t know it yet, but the afternoon I met two women in Polokwane would remind me that my name isn’t simply something I was given. It has become a beautiful reflection of the woman I am becoming.
Sisterhood Doesn’t Always Begin With Familiarity
The two women who came were not people I had known for years. We didn’t have a history together. We simply arrived in the same space with open hearts.
And I think there is something powerful about that.
We often speak about sisterhood as though it has to come from longstanding friendships, shared experiences, or people who have known us forever. But sometimes sisterhood begins with something much simpler:
“Tell me about yourself.” “What are you building?” “What brought you here?” “How can I support you?”
There is something beautiful about approaching another woman without immediately deciding who she is, what she can offer you, or whether she fits into the picture you already have in your head. Just meeting her as a woman. As a person. As someone with a story you haven’t heard yet.
That is the kind of sisterhood I want to cultivate. Not competition. Not comparison. Not networking for what we can extract from one another. Just women meeting women with open hearts, open minds and a willingness to encourage one another.
The Return I Didn’t Expect
So, back to the question. What is the return on investing in women?
Sometimes the return isn’t what you expected.
Sometimes it’s a conversation. A connection. A new perspective. A reminder of who you are.
I didn’t leave that room with a full database or a viral moment. I left with two women who had trusted me with their stories, and a clearer sense of my own. That is a return too. It just doesn’t show up on a spreadsheet.
I think we’ve been trained to measure investment in numbers, in attendance, in reach, in results we can screenshot. But some of the richest returns are relational. They shape how you show up next. They soften you in places life had made hard. They remind you why you started.
Some Journeys Are Meant to Be Personal Before They’re Collective
This may be the part I didn’t expect to learn.
Sometimes we start something believing it will become a community immediately. We imagine the rooms filled with people, the conversations multiplying, the vision growing faster than we can keep up with it.
But perhaps some things are meant to begin quietly. Perhaps some journeys are meant to be personal before they become collective. And perhaps that isn’t failure. Perhaps it is formation.
There are things God may be teaching you privately before He allows you to carry them publicly. There are seasons where the work is not about building an audience. It is about building you. Your character. Your courage. Your discernment. Your capacity to keep going. Your ability to meet people without expectations. Your willingness to trust God with the size and pace of the journey.
This particular journey is personal for me. It is teaching me who I am when things don’t happen exactly as I imagined.
She Who Strives
When I think about my name now, I don’t only think about someone who keeps trying.
I think about a woman who is willing to endeavour without demanding immediate results. A woman who can keep going without becoming hardened. A woman who can persevere without losing tenderness. A woman who can build without forgetting people. A woman who can meet another woman without comparison. A woman who can say, “I don’t know where this is going yet, but I’m willing to take the next step.”
That is the kind of woman I want to be. And maybe that is what this season is asking of me. Not to force the journey. Not to measure its value by numbers. Not to rush what God may be building slowly. Just to keep showing up. To keep striving. To keep my heart open.
Nomzamo — she who strives.
Perhaps it isn’t just the meaning of my name. Perhaps it is the reminder I need for this season, and the real answer to what sisterhood returns on investment: not a crowd, but a woman who becomes more of who she was made to be, one open-hearted conversation at a time.
Keep trying. Keep your heart open. Keep walking.
You don’t have to know exactly where the journey is going to trust the One who is leading you.
Every Cent Counts
Striving shows up in more than just sisterhood. It shows up in your finances too, one honest conversation with your numbers at a time.
If you’re ready for that kind of clarity, whether it’s understanding your vehicle finance options or simply knowing where every cent is going, let’s talk.
Book a consult and let’s get your financial picture clear.
Or connect with me directly on WhatsApp at 073 509 8750 to get access to the Elevate My Finance app, currently in testing, built to help you know your numbers and strive with clarity, not just good intentions.
Because every cent counts. And so does every step you take toward knowing your own story, financial and otherwise.
Blessings & Abundance,
Nomzamo
Founder, Elevate Finance Partners
Reduce what you owe. Grow what you own.

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